Sunday, June 14, 2009

Twitter Tips

hi...

by now most of you have heard of Twitter. and if you are not using it yet, why not?!

of all the social networking sites I use (Flickr, blogs, etc), I have seen the biggest results with Twitter.

I can count about 10 sales so far (of my 75 total) from customers who found me via Twitter. In fact, I just got one the other day :)

here's why Twitter works:

you can reach a LARGE amount of people with minimal effort! (be sure to not "protect" your updates, or else they will not appear in the public timeline).

and actually, a large number of those Twitter sales came from people who had never even heard of Etsy before! they saw my items, liked them enough to sign up, and made a purchase! isn't that wonderful?! :)

I spend most of my time "promoting" more on Twitter than anywhere else. a lot of people may frequent the forums here on Etsy, or chat, or take out ads on sites like CraftCult. here's the thing though -- mostly it's just sellers who know about these. and we all know that we are usually looking to sell, not buy! ;)

Twitter reaches soooo many different people. and who knows, one of them might like something enough to make a purchase!

a few quick tips:
-- participate! @ reply to people and get talking!
-- don't "spam", i.e. posting nothing but link after link. people are less likely to click on anything you post if it's ALL you post
-- follow people back! you don't have to follow anyone you don't feel comfortable following, but a lot of people DO unfollow those who don't follow back
-- follow @Etsy and check out who they are following and who's following them!
-- ask questions of your followers! tweet something like, "what are you working on today?" or "what did you have for dinner?" anything to interact and get the ball rolling!
-- be sure to post a link to your shop in your bio page, and also use keywords. I have had a lot of people on Twitter find me by searching Twitter for "jewelry" or "photography".

basically, Twitter is a wonderful marketing tool! it's quick (only 140 characters allowed!) and it's fun too. a great time-waster ;) and hey, if you make some sales with it, fabulous! also, it's free. :)

you can follow me here:
http://twitter.com/worksinprogress

I look forward to tweeting with you all! :)