I know, I know - most of us are trying to attract customers.
But knowing how to keep them away also tells us something about how to attract them - just do the opposite!
So here's what I've done over the past month or so to slow my shop down (NB. I'm not totally insane - I've just been extremely busy preparing for gallery exhibitions and couldn't deal with a rush in my Etsy store at the same time):
1. I stopped posting in the forums.
2. I stopped relisting my items.
3. I stopped mentioned and linking to my Etsy store in my blog posts.
It's incredible what a braking effect these three things made. I still had the odd sale, but nothing like my usual business.
Now I need to gear up again - so (you guessed it) I'm posting, I'm relisting and I'm blogging about my Etsy store.
I'll let you know how it goes.